Want to take part in the 5G revolution? Do you have experience with product marketing of B2B services in global tech companies? Can you extract and articulate value and benefits?
If it sounds like you, we’d love to speak with you. Ceragon is a global innovator of 5G wireless transport and connectivity solutions, and a great place for you to showcase your product marketing skills, work with quality people and develop your career.
As a Product Marketing Manager, you will gain a deep knowledge of our network services offering and the target customers’ needs. You will use it to create engaging content and training tools that expose our value to the target audience. Reporting to the VP Product Marketing, you will partner with our services, sales, presales and marketing teams to execute on a variety of product marketing initiatives.
Responsibilities
Tell a story: drive messaging, positioning and unique value proposition
Conduct market research and competitive analysis
Engage in sales discussions to gain close knowledge of sales needs and customer preferences
Help define content strategy and create compelling content that highlights value and difference
Develop effective sales enablement and external marketing materials
Support new services launch projects with relevant product marketing activities
Speak and present the services offering to both external and internal audiences
Job Requirements
Requirements
Excellent verbal and written communication skills in English (Spanish – an advantage)
Passion and ability to translate technical and service descriptions into compelling marketing messages
At least 5 years of marketing experience in global B2B tech companies
Experience in the services domain and/or product marketing – preferred
Experience in the Telecom and/or wireless domain - advantage
Good people skills - experience in collaborating with product management, global sales and services teams as part of a corporate marketing team
Hands-on and self-sufficient in creating marketing content in various formats, such as: presentations, brochures, blogs, video scripts, social media posts, solution briefs, white papers.
Strong planning and execution skills with attention to detail
High education in one or more of these areas: marketing / engineering / science
